Content Marketing Strategy Perth
Marketing Wing can help businesses formulate a solid content marketing strategy. We always begin by taking the time to get to know your organisation, your key business objectives and your customers. Once this initial background research is completed, we’ll undertake a quick audit of any current branding and content before providing recommendations for improvement.
You’ll receive ideas on channel selection for better customer engagement, different types of original content to use, and their optimum frequency, search optimisation and measurement. Then you’re all set to get started.
And if you don’t have the in-house capabilities to begin creating stellar content, let us help. We provide the expertise to design and write original, quality content such as blogs, infographics, email campaigns and more.
Our Content Marketing Strategy process:
- Gain an understanding of your business & goals
- Define your target audience
- Audit current branding & content marketing
- Recommend types of content
- Social media channel selection
- Frequency and branding recommendations
- Search & optimisation of content
- Processes or tools to assist implement strategy
- Measurement tools to use